Growth Analyst- Analytics Vidhya (Gurugram)

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Growth Analyst- Analytics Vidhya (Gurugram)

A Client of Analytics Vidhya

multiple INR 4 - 8 LPA Experience : 2 - 5 YRS. Openings: 1

Details:

Requirements

  • Understanding and knowledge of Google Analytics, and other relevant tools for web and mobile analytics
  • Knowledge and experience in analysing data from GA, creating GA reports, segments, understanding of goals and funnels
  • Strong understanding of best practices for SEO, specially on-page optimisation and hands on experience with google webmaster tool
  • Understanding of best practices for social media marketing and other organic channels for growth
  • Candidate must be familiar with best practices for email marketing and video content marketing
  • Should have experience in integration of analytics & marketing automation tools
  • Should have experience in acquiring users and increasing engagement through social media

 

Responsibilities

  • Monitor and evaluate web analytics dashboards and reports, also recommend improvements in the product for driving growth and better engagement
  • Analyse all analytics tools data and create marketing campaigns to drive growth in terms of user acquisition and retention
  • Perform A/B experiments with all marketing channels – email campaigns, social media posts, etc.
  • Create regular reports to keep a track on growth experiments and channel performance
  • Trying various channels for organic growth, bringing in innovative ideas and discovering new opportunities for increasing traffic as well as retention
  • Manage all activities for on-page seo optimisation

Min. Qualification:

ug

Skills Required:

analytics, google analytics, marketing analytics

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